Hovey Williams, LLP

Where Ingenuity Thrives

Patents, Trademarks, and All Things IP

Cheryl L. Burbach
Cheryl L. Burbach


Copyright, IP Litigation, Trade Secret, Trademark

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Cheryl L. Burbach

Cheryl has extensive experience in the field of trademarks, copyrights, trade secrets, and related intellectual property matters.  Her business counseling practice has involved a wide range of issues involving branding, social media, marketing, and licensing, with matters as diverse as prosecuting trademark and copyright applications, managing a large trademark portfolio, handling online infringement issues, creating company-wide intellectual property identification and protection programs, and licensing programs.  She is uniquely qualified to counsel clients on intellectual property policies and agreements that maximize their rights and protect their assets.

Cheryl has conducted litigation at all stages and regularly practices before the Trademark Trial and Appeal Board in trademark opposition and cancellation proceedings. She also represents clients in domain name dispute proceedings before the World Intellectual Property Organization.

In 2013, Cheryl was selected for inclusion in the 2013 Missouri & Kansas Super Lawyers.  In selecting attorneys for the Super Lawyers listing, peer nominations and evaluations with third-party research are combined.




Presentations and Publications

  • Speaker "Emerging IP Issues," Missouri Bar Association, January 2012
  • Speaker "Fair Use or Foul Play? Keeping your social media campaign on the right side of intellectual property law," Greater Kansas City Chapter of the Public Relations Society of America, March 2011.
  • Speaker "Welcome to the Wild, Wild Web: Protecting Your Brand from Online Rustlers," Kansas Bar Association, April 2011.
  • Speaker, “Protect and Serve: Navigating Trademarks for Your Clients,” Kansas Bar, January 2010


  • University of Missouri-Kansas City—Juris Doctor, 1999
  • Washburn University—Bachelor of Arts, Political Science, 1994
  • Washburn University—Bachelor of Arts, English Literature, 1993


  • International Trademark Association (INTA)
  • Generic Top-Level Domain Subcommittee of the Internet Committee, 2010-2014
  • Association of Intellectual Property Firms (AIPF)
  • Kansas City Metropolitan Bar Association (KCMBA)
  • Vice Chair, Patent, Trademark & Copyright Committee, 2010-2012
  • Kansas Bar Association (KBA)
  • Member, Patent, Trademark & Copyright Committee
  • Missouri Bar Association (MoBar)
  • Member, Patent, Trademark & Copyright Committee
  • Kansas Womens' Business Center
  • Regular Presenter for the joint program with Kauffman's FastTrac
  • Johnson County Bar Association, 2014

Bar Admissions

  • Missouri, 1999
  • Kansas, 2008
  • U.S. District Court, District of Colorado, 2003
  • U.S. Court of Appeals for the Federal Circuit, 2001
  • U.S. District Court, District of Kansas, 2000
  • U.S. District Court, Western District of Missouri, 1999
  • U.S. District Court, Eastern District of Michigan, 2004